EZ Shadi

Matrimonial Online Business have been in Pakistan for more than 8 years now.
The business case is extremely strong for matrimonial business to run especially because of the ever so prevalent system of arranged marriages in Pakistan.
The matchmaking has been a part of the Pakistan marriage scene since forever. However, as time passed the trend to fix marriages has changed hands from close and distant relatives to agents and brokers to astrologers and Rishta Aunties to newspaper classifieds and finally matrimonial websites now.
There cannot be a better case to build and organize an unorganized segment in Pakistan which was the proof of concept for matrimonial websites which set shop and took advantage of this.